From Owning to Renting: Why Mobility as a Service is the Next Big Thing

.75 CM / LU Pending

Most trips in North America start when someone steps out of their house and into their car. That could change sooner than you think. Public agencies including cities and transit agencies around the country are teaming up with technology companies to help people plan and (eventually) pay for the most efficient, least expensive, most comfortable trip. Industry and community officials from the United States and Europe shed light on the opportunities and challenges of coupling planning and payment options into one app. Will we eventually decide that renting is better than owning? That will be for you to decide.